robert hayes nbc

robert hayes nbc

Enhancing digital marketing opportunities for NBC shows including “Digital media is an essential component of NBC’s programming, marketing and monetization strategies,” said Fogge.Hayes most recently served as COO at Iconic Entertainment, where he created premium VOD channels for YouTube.Before that, he oversaw digital at Showtime Networks, where he developed a business strategy that included the first deals for premium TV with iTunes, Amazon and Netflix, among others. And there’s no one better to lead this effort than Rob Hayes,” said Greenblatt. “I saw the effect he had at Showtime firsthand, and it’s no accident that the pay network’s explosion coincided with its digital innovations.”Added Harbert: “As NBC expands its digital media reach, we want to take full advantage of the synergy between programming, marketing and digital media, which the interface between Rob, Len and Bob represents.”Hayes will oversee the network’s day-to-day digital strategy and operations, including NBC.com, social media, online, mobile/apps, connected devices and multiplatform programming, as well as digital media business development and digital marketing. NBCUniversal's NBC Entertainment arm has named former Showtime executive The company said the executive shuffle, which reteams NBC Entertainment chairman “It’s critical that we do everything possible to light up digital media in order to help rebuild the primetime schedule. Future US, Inc. 11 West 42nd Street, 15th Floor, You will receive a verification email shortly.There was a problem. A recognized digital leader in the entertainment space, Rob Hayes’s career spans two decades of business transformation and industry innovation. Robert Hayes. The film: The second of our young Drew Barrymore in Stephen King films double bill, Cat’s Eye is another of his anthology movies. A recognized digital leader in the entertainment space, Rob Hayes’s career spans two decades of business transformation and industry innovation. In announcing Hayes’ appointment, Robert Greenblatt, chairman, NBC Entertainment, and Ted Harbert, chairman, NBC Broadcasting, stressed the importance of digital media for the company's future and its attempts to revitalize its primetime lineup. The Hollywood Reporter is part of MRC Media & Info, a division of MRC. New York, NBC Entertainment has hired Robert Hayes to the newly created position of executive VP of digital media, where he will report to Len Fogge, president, NBC Entertainment marketing and digital.Hayes, who previously held senior digital posts at Iconic Entertainment and Showtime Networks and was described by NBCU as “a recognized innovator in digital entertainment,” will oversee the network’s digital strategy and operations for NBC.com, social media, online, mobile, apps, connected devices, multiplatform programming, product development, digital media business development and digital marketing.The Hayes announcement did not mention Vivi Zigler, president of NBC Universal Digital Entertainment, but a spokesman for NBC told In announcing Hayes’ appointment, Robert Greenblatt, chairman, NBC Entertainment, and Ted Harbert, chairman, NBC Broadcasting, stressed the importance of digital media for the company's future and its attempts to revitalize its primetime lineup.“As NBC expands its digital media reach,” added Harbert in another statement, “we want to take full advantage of the synergy between programming, marketing and digital media.”While at Iconic Entertainment, where Hayes served as COO, he created premium VOD channels for YouTube and other over-the-top distributors. Please refresh the page and try again.Broadcasting+Cable is part of Future US Inc, an international media group and leading digital publisher.

NBCUniversal's NBC Entertainment arm has named former Showtime executive Robert Hayes to the new position of executive vp digital media "to more … View Robert Hayes’ profile on LinkedIn, the world's largest professional community. Executive Vice President, Digital NBC Entertainment. Earlier, as the head of Showtime Networks’ digital operations, NBCU credited Hayes with “developing robust multiplatform identities” for such shows as Hayes has also received numerous industry awards, including a 2010 Primetime Emmy for outstanding achievement in engineering development for Showtime Sports Interactive; 2008 and 2010 Interactive Media Primetime Emmy nominations; an iMedia Visionary Marketer of the Year Award; and CTAM and Promax awards.The television industry's top news stories, analysis and blogs of the day.Thank you for signing up to Broadcasting & Cable. ©

NY 10036. Robert Hayes Executive Vice President, Digital NBC Entertainment.



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